KPSS Global Color Zoom Paris 2010


Sollik GmbH & Co. KG planned and implemented the KPSS Global Color Zoom Event 2010 in October 2010 for KPSS KAO Professional Salon Services GmbH from Darmstadt as part of the Paris Fashion Week. The welcome party was held in the Baltard pavilion, and the Global Color Zoom Event with 1,960 international guests in the Freyssinet hall.

KAO Corporation in Tokyo is a company with a global presence that offers hair-related cosmetic products and services. The best-known brand of the corporate group is Goldwell, which has been part of the KAO Corporation since 1989. Goldwell products are available exclusively from hairdressers in more than 29 countries.

Sollik GmbH & Co. KG was responsible for the planning and implementation of the event, an international hairdressing contest. The scope of service included the media and set design, the artistic implementation, the creation of the show and its contents, the running order, and budgeting. Among other items, eight Field Softedge projetors were used over a width of 40 metres, these being controlled with a Watchout system.